The crowd is about a 1/3 of yesterday’s here at Day 2 of the One Show Creative unConference. Some great panels are lined up for today including one from Richard Schatzberger of BBH and Anders Wahlquist of B-Reel amongst others.
Search for #unconference to see what others are saying.
The host crowd sources the group of attendees to come up with the ideas for today’s sessions. No rules or boundaries. Then we all took our ideas up to the wall and placed in time slots. I tried to make sure that my act followed something that was appropriate. Four of the room shave projectors. I’m thinking about putting together a deck before my time slot. My session idea is on Content. It’s openness and accessibility. Inspired in part by the talk by Tim Berner’s Lee at TED recently.
Search for #unconference and #oneshow to see what others are saying.
Postcard attached to the Stickybits sticker pad in the swag bag given to all attendees
It has been over a month since SXSW and since then the industry has seen two milestones from Apple and the advancement of Facebook footprint in your life. First, Apples iPad, which I have not had the chance to touch yet, and iAd, the HTML5 based ad platform. Then Facebook continuing to change how you syndicate what you like. All of these will change the playing field for usability and advertising. I’ve been writing and editing this since I got back home and I would have liked to have published this sooner but it’s been a challenge catching back up with my life after only a few days away. I hope you appreciate what I’ve been able to compile here. Your comments and tweets about this article are very much appreciated.
This was my second trip in a row to Austin for South by Southwest Interactive (March 12-16, 2010). Also known as SXSWi, or SXSW Interactive. Whatever you call it, make sure you put one of those number signs before it. Also known as a Hashtag, this year’s SXSW starred hastags, optical code scanning and check-ins, with supporting roles played by HTML5 and a cameo by iPad. The architects of the conference assigned a hashtag to as many things as possible so you might be able to track conversations on Twitter about them.
I have an interactive portfolio complete with video walkthroughs here. Below is the deck from that presentation that you can walk through hosted at Slideshare. You can also get my resumé and portfolio as PDFs here.
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Today, Communications Arts has exhbitied the campaign I worked on at The Concept Farm for the Versus Television network.
Cable television network Versus will air wall-to-wall coverage of the 2008 Tour de France July 5–27. On average, fourteen hours of race action per day will celebrate clean competition in one of the most intense and grueling events in all of sports. To promote the event, New York City agency/entertainment group hybrid, The Concept Farm, created a comprehensive, multimedia campaign to champion the riders who compete clean, while providing a platform and a voice to the passionate fan base that supports them. The media push (all based around a single component, the Manifesto) includes three versions of multiple length on-air spots, viral films, several print ads, and a campaign specific Web site to reassure fans that even in the absence of the “celebrity” riders and marquis-name teams, that the soul of the race—and the tradition it was built on—remains.
Robert Singh, art director; Brian Thompson, writer; Tyronne Schaffer, associate creative director interactive; Ray Mendez/Griffin Stenger/Robert Waldner, creative directors; Alexander Rea, interactive director; Johnny Jacques, senior Flash developer; Mike McCall, The Production Farm, producer; Catherine Benedek, The Production Farm editor; APM Music & Beyond Music /Penny Lane Studios, music/sound; The Production Farm, production company; Post Farm, post production; Mark Albertson, account director.