Alexander Rea by Rankin
Photo by Rankin

Over two decades, my roles have constantly been evolving with how the advertising industry embraces digital. My expertise has been adapting, innovating and leveraging technology for brands, and that work has received the highest awards and is part of the permanent collection at the Smithsonian. I’ve built a strong reputation of making the impossible possible. Ask the people I’ve worked with.

Prior roles included Creative Technology Officer for DDB North America where I was responsible for providing solutions and leadership for technology enabled non-ad-like-objects; Executive Creative Director at We Are Unlimited, working on creative media innovation exclusively for McDonald’s; Head of Creative Technology at Framestore, the internationally acclaimed, Academy Award-winning VFX company; Technology Experience Lead at the innovation consultancy Co:Collective, working on Macy’s and Nissan; Director of Technology at IPG Mediabrands Media Lab, where I was the lead on all innovation technology in the Lab demo showroom; and early-stage start-up mentor for R/GA and NEW INC’s accelerator programs.

I’m best known for my work on “Field Trip to Mars”,  the VR school bus that received over 130 industry awards and after touring the U.S. for two years, and inspiring over 100,000 future explorers and is now in the permanent collection of the Smithsonian National Air & Space Museum in Washington D.C.

Creative

Experiential
Immersive
Product
Design
Innovation

Technology

Production
Hardware
Popular Stacks
Web Servers
Global Scalability
Technical Writing

Leadership

Operations
New Business
Thought Leadership
Client Facing

Awards

Top 10 Creatives One Show
19 Cannes Lions
20 One Show Pencils
20 LIAs
13 ADC Cubes
11 Andys
6 D&AD Pencils
7 Clios

Me

Dad
Husband
Musician
Cook
Mechanic